California resident Matty Roberts, who created the Facebook page “Storm Area 51, They Can’t Stop All of Us,” revealed his identity Wednesday to KLAS-TV of Las Vegas.
“I posted it on like June 27th and it was kind of a joke,” Roberts said. “And then it waited for like three days, like 40 people, and then it just completely took off, out of nowhere. It’s pretty wild.”
As of Wednesday, Robert’s page has garnered 1.5 million pledges from around the world to join the effort and another 1.1 million “Interested.”
Meanwhile, publicity of the story has been good for surrounding businesses.
Joerg Arnu, who lives near Area 51 and runs a website that focuses on military secrecy, told KLAS he’s seen a huge spike in traffic.